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Step 1: Discover & Define
The discovery process involves learning everything about a
project before starting: an analysis of the company, industry,
and audience. This process is generally accomplished with
a few days of informal online research, analyzing market trends
and customer demographics. Whatever approach is used, discovery
entails a process of information-gathering and research that
allows a team to familiarize themselves with the project at
hand from a fresh perspective.
Once the industry and the audience have been analyzed - now
it is time to determine the overall goals and objectives.
Having a clear definition of the overall scope, budget and
timing of the project before starting is crucial to a project's
success. Focusing on the user and the user's needs is key
to creating a site which is usable, clearly focused, and will
enable the development and launch of a successful site within
scope and on schedule.
Step 2: Structure Design & Prototype
Examining the content and organization of a site is the first
step to creating an effective user experience. It is about
blueprinting the site from a functional and organizational
perspective to facilitate communication.
Ultimately, understanding what users are looking for and
allowing easy access to content and information is the goal.
In this phase, structuring content and information is outlined
from three perspectives: site view, screen view, and user
view.
The visual design phase is known as "the fun part."
The designers are finally able to stretch their creative wings
to brainstorm, conceptualize and produce a look and feel based
on the completed upfront work.
Step 3: Functionality & Interactivity
You require a solution that fits your business needs rather
than being forced to fit a solution.
A set of customizable applications created by Seven Point
can be tailored to meet your specific requirements.
Step 4: Build & Test
Now the pieces come together and the actual site is compiled
and created. This step is divided into three parts: pre-production
or setting up the elements and the environment; Building the
HTML and code; and, throughout it all, testing and quality
control.
Seven Point will ask for a list of changes that you wish
and implement them. Once the client approves everything the
website production is done.
Step 5: Launch & Maintain
The final phase is about the factors in launching the site.
What is needed before, during and after the site goes live.
It is also about picking up the loose ends before moving into
the next phases of development.
Step 6: Fast, Powerful Reliable Hosting
Seven Point provides a fast, secure and resilient managed
hosting service to ensure high system availability and allow
you to conduct your business with confidence.
We utilize three high performance T3s (equivalent to 135
mbs/s) enabling us to cater for our client's preferred bandwidth
requirements and provide them with a hosting solution tailored
to their needs.
Step 7: Promotion & Marketing
Having attracted people to your site it is important to find
out more about these potential customers. Not only can we
provide Site Intelligence, with statistical analysis of site
traffic, but also devise initiatives for people to tell you
more about themselves. This database of information then becomes
invaluable for targeting specific markets, increasing penetration
and providing real return on investment. Managed online marketing
campaigns can achieve high returns for a significantly low
investment.
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